Tourism and Hospitality industry businesses are vital to the economic growth and employment development. The biggest regarded socio-economic effects of this industry are:
- Increased employment the sector accounts for I in every 10 jobs globally
- Enhancing living standards for communities
- Revenue generation -higher tax obligation earnings to the national and county governments,
- Boost increase in regional retail sales.
However, these businesses often face numerous challenges that hinder their growth and sustainability leading to stagnation and a short business lifecycle. These obstacles include
- Inability to create sustainable business practices
- Gaps in developing and executing strategic plans
- Operational Inefficiencies,
- And leadership and management gaps.
The Africa Hotel and Tourism Owner Programme (AHTOP) is designed to equip owners, investors and managers in the hospitality and tourism industry with the skills and knowledge necessary to build sustainable and successful businesses.
Programme Objectives
- Enhance capacity building for hospitality business owners.
- Develop skills in strategic business planning.
- Foster skills in identifying and retaining talent.
- Improve financial and revenue management skills.
- Assist business owners in leading their brand and vision.
Programmes Delivery and duration
Module
Venue
Focus area
Time slot
Module 1
Strathmore university
Investment in Tourism and hospitality businesses
End of March 2025
Module 2
Strathmore university
Strategy, Leadership and business models
Mid July 2025
Module 3
Cape Town, South Africa
International Module
Mid September 2025
Module 4
Strathmore university
Governance and growth
End November 2025
Why Choose AHTOP?
- Expert-Led Workshops: Gain insights from industry leaders and experienced facilitators
- Networking Opportunities: Connect with other industry professionals and form valuable partnerships, locally and in the region.
- Coaching and Mentorship: Access ongoing support from experts through coaching between modules.
- Action Projects: Apply what you learn through hands-on projects that directly impact your business.
- Actionable Tools: Walk away with practical tools for implementing sustainable practices and strategies.
- Learn in a world-class environment
- Opportunity to have post-training Business Advisory support for your business.
For whom?
- Hotel Owners and Operators
- Tourism Business Investors
- Senior Managers and Executive
Investment:
7,000 USD+ your time. The cost covers:
- Training and workshops at Strathmore University.
- Course materials, case studies and programme stationery
- Meals and refreshments
- The international module. Flight tickets, accommodation, meals on a HB plan
- Graduation and certification.
(The cost is exclusive of the travel Visa and insurance)
Contact Details:
For more information about this programme and to make your application please write to sth@strathmore.edu